Features

Description

Velvet Rising offers a secure,fast and reliable web hosting service which utilises the most recent Microsoft & Linux technology. We have a tier 1 internet connection in place to ensure maximum browsing speeds and optimal performance.

Our hosting packages also provide full coverage for all Microsoft or MYSQL databases used on your website.

Our key aim is to create a stunning and professional web presence that immediately reflects the high quality service provided by Northern Ireland Pharmacists. We will strive to create a visually appealing yet informative site that will appeal to all individuals and groups that use it.

We will develop a strong identity for all sites - the key themes will be professional, modern and engaging. At the same time, the site will also be simple to use and a coherent navigation system will be implemented throughout.

Usability is paramount, as this will ensure browsers can access information with speed and ease.

Proposed Website structure (will be tailored to your needs)

Any site's homepage is obviously the main entry point and it will be designed to convey the pharmacy's website site brand concept. This page will be used effectively as a gateway to drive traffic quickly to the users chosen destination. All major sections will be easily navigable from this starting point. The use of your imagery will be used to personalise this part of the site for your customers.

This section will provide space for all general services provided by your pharmacy it may also be used to provide a 'history' or 'about us' details. This will be a static page designed using agreed branding, text and imagery.

This page would include direct links to NHS Direct articles on a range of common medical conditions.

This static page will provide customers with a opportunity to contact the pharmacist or counter assistants with non-ailment related questions.

A contact page that can allow site users to request information. This will be set up to send all information requests to a pre-defined email address. Standard required fields would be name, address, telephone number, email and main text information request area. If any additional items are required they can be specified at the development stage.

This page will also contain the pharmacy address and useful phone numbers.

As standard, Meta Data including keywords, page titles and descriptions will be coded into the site to ensure search engine optimisation. We also include free consultation relating to third party directory services. There are many techniques to improve search engine ranking and we can offer consultation and a bespoke package as an add-on to your existing package.

A secure area will also be created to allow the administrator to update the appropriate site contents (e.g. Services section). The administrator area will also have the ability to setup multiple users to access this secure area.

Inclusion of a web statistics package (Google Analytics) to enable the team to make decisions based on your website traffic. This will provide information such as how many visitors are located, how your site is being found (search engine, keywords), and which pages users visited most often.

Ideas for future Development

This involves the integration of an interactive Google mp to provide visitors with an exact location of your pharmacy. it will also provide directions from any part of the UK or Ireland.

This tool could be integrated to provide the website with a method to obtain feedback on any pre-defined issues. The administration team can upload any question and the site will monitor responses and provide graphical representation of results.

This feature will provide a mechanism to upload photo content to the site. This feature could be incorporated with the news and evenets section.