The effectiveness of en masse withdrawal. An untrusting customer’s run on the bank? A vociferous workers’ union strike? A globally observed ethical boycott? None of the aforementioned attract welcome publicity, but what if your controversial initiative faces virtually unanimous opposition scarcely moments after its unveiling...
With high blood pressure thought to affect as many as one in five people in Northern Ireland, thousands of people throughout the country could be suffering from the condition without realising it. Gordons Chemists have made blood pressure testing a priority for their health promotion strategy, introducing free testing events at ...
But that motto isn’t just for patients. If requests to contribute to community initiatives in health promotion are anything to go by, pharmacy is certainly at the top of most organisations’ lists for those to consult. This month NIPinF has heard about such projects drawing on the expertise of pharmacists from across Northern...
| Roberta to the Rescue |
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| Written by Laure James - Editor Pharmacy in Focus | |
| Monday, 04 August 2008 11:36 | |
Airports are not known for their serenity and spending hours in departure lounges does not necessarily equate to reclining in a haven of calm. Passengers in Dublin Airport however were given an opportunity of respite from the check-in queues and baggage reclaim thanks to Perrans Distribution, ably assisted by Rescue Remedy girl Roberta Rawat and her Rescue Team.  A promotional campaign, involving the distribution of over 10,000 Rescue Kits, was also supported by the airport’s pharmacy team. Airport pharmacy manager Niamh Keating commented; “The summer months are the busiest time of the year with around 90,000 people going through the airport each day. Air travel has never been more stressful and anything to help manage stress flies off the shelves – especially Rescue. “There is the familiar spray and drops but for the summer travel kit we also suggested Rescue Pastilles which contain the five Bach Original Flower Essences in Rescue Remedy. The naturally flavoured elderflower and orange pastilles come in a compact tin ideal for travel. They are alcohol and sugar-free and safe for all the family including children.” Keeping skin hydrated, particularly on long haul journeys, is also an important travel tip. Rescue Cream, an intensive moisturiser designed to hydrate, restores dry skin it to its natural condition. It is lanolin, paraben and perfume free.” For more information visit www.rescueremedy.ie. |